FILE – In this May 28, 2013, file photo, an outdoors sign for Walmart is seen in Duarte, Calif. After enduring a severe winter that chilled business, Wal-Mart is trying to lure shoppers into its stores with the biggest weapon in its arsenal: a big sale. The world’s largest retailer is offering up to 50 percent on more than 60 outdoor items such as lawn mowers and bags of mulch, starting Friday, March 21, 2014, and ending the following Saturday. (AP Photo/Damian Dovarganes)
NEW YORK, N.Y. – Wal-Mart is hoping the same winter storms that kept shoppers away in the winter, will bring them into stores in the spring.
Starting Friday, Wal-Mart is having a weeklong sale of up to 50 per cent on more than 60 outdoor items, including lawn mowers and bags of mulch.
The world’s largest retailer said the move, which pits it against home-improvement rivals Home Depot and Lowe’s, is aimed at luring shoppers who are looking to restore patios and gardens that were battered by severe winter weather.
Retailers don’t typically discount new spring merchandise so quickly and aggressively, opting instead to slash prices slightly throughout the season. This spring, however, will be more important to many retailers that were hurt by strong winter storms that kept shoppers indoors and forced stores to close hundreds of locations. Industry watchers say other retailers are likely to follow Wal-Mart